The last 3 years have been hugely successful for SMART with the current financial barometer registering a massive $10m+ worth of savings for owners of new build and refit yachts. Despite these successes, we felt the time is now right to fine tune what makes us the leading independent technology adviser in the superyacht industry.

After speaking with our customers we decided that the term ‘Technical Management’ could be misleading and confusing, especially compared to services provided by yacht managers. What we do is new and hasn’t been done before so we wanted a name that describes what we do instantly, something that defines our function and is understandable. The name has to be one that is in line with the SMART ethos of being clear and simple.

As of September 1st 2016 our customers will know us by our new name ‘Smart Technology Advisers’.